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Flexible & Friendly: Niceshit Illustrates Travel for Trivago

Flexible & Friendly: Niceshit Illustrates Travel for Trivago

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№ 4,738

Hot on the heels of their ambitious studio rebrand, the design and motion crew at Niceshit move onto building out a flexible and friendly character-based illustration system for hotel booking platform Trivago. Carmen Angelillo, Guido Lambertini, and Rodier Kidmann, CDs at Niceshit: “The challenge was to create a modular, scalable, and flexible illustration style that could be customized for different needs at different moments. “We developed a style that balances a digital and physic

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