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Nescafé Shock Advertising Poster

Nescafé Shock Advertising Poster

People's Graphic Design Archive

№ 29,260

Graphic design often operates by interrupting perception, and shock is one of its most direct strategies. The poster by X EFFECT demonstrates how visual impact can immediately capture attention before any message is processed. By placing a coffee cup inside a human eye, the image creates an unsettl…

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