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NISHIKIGOI: Koi-Inspired Sake Packaging by Aya Kodama

NISHIKIGOI: Koi-Inspired Sake Packaging by Aya Kodama

People's Graphic Design Archive

№ 29,521

Aya Kodama, born in Osaka in 1983, is the CEO of design firm BULLET. Under the concept of creating a visually iconic sake that could represent both Imayotsukasa Sake Brewery and Japan, she designed a sake inspired by nishikigoi (koi carp), often called “living jewels.” The design recreates the…

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