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Poster “A Model is Just More Than a Pretty Face” PARCO (モデルだって顔だけじゃダメなんだ。)

Poster “A Model is Just More Than a Pretty Face” PARCO (モデルだって顔だけじゃダメなんだ。)

People's Graphic Design Archive

№ 16,221

Eiko Ishioka, a designer, directed a poster for PARCO, which is a famous department store in Japan. In the 1970s, PARCO actively worked on advertising activities using mass media. It was fashion propaganda with the theme of “women's independence” reflecting the historical background of the time, an…

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