This Ain’t Your Grandma’s (Fig) Newtons

The Dieline

№ 11,316

Mondelez has unveiled a refreshed brand identity and packaging for its 135-year-old Newtons line, aiming to connect with younger consumers. The redesign features a completely overhauled, modern wordmark, streamlined yellow and purple colors, and more prominent food photography, all while making the...

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#fddf0f#efc83a#c28339#7c2d81#e86558

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This Ain’t Your Grandma’s (Fig) Newtons

The Dieline

№ 11,316

Mondelez has unveiled a refreshed brand identity and packaging for its 135-year-old Newtons line, aiming to connect with younger consumers. The redesign features a completely overhauled, modern wordmark, streamlined yellow and purple colors, and more prominent food photography, all while making the...

Explore thedieline.com

Palette

#fddf0f#efc83a#c28339#7c2d81#e86558